Ecommerce Practice

Ecommerce implementation and operations, done right.

We help organizations plan, implement, and get more out of their ecommerce platform.

Who we help

Does any of this sound familiar?

Most of the situations we help with come up at a predictable point in the project. If you are in one of these, we have probably seen it before.

You are about to start and want to be ready

You have signed with your ecommerce platform but haven't started configuring yet. You want to make sure your team, your data, and your processes are ready before the clock starts.

Your project is taking longer than expected

Things are moving, but decisions keep getting revisited, requirements keep changing, or your ERP and your ecommerce store aren't quite talking to each other the way they should.

You went live but something isn't working

The store is up, but orders aren't coming in the way you expected, something in the process isn't right, or your team isn't sure how to keep things running smoothly.

You need to get your privacy compliance in order

Your website collects customer data and you need to make sure you are handling it properly, with the right policies, the right consent, and the right documentation in place.

Where we come from

We know this work from hundreds of implementations.

We both came from k-ecommerce, a B2B SaaS ecommerce platform serving manufacturers and distributors in North America. Between us, we were directly involved in hundreds of customer implementations. We know how these projects succeed and how they fail, not from a consulting framework, but from having been inside the platform alongside the teams doing the work.

Full implementation range

ERP integrations, catalog migrations, pricing structures, customer-specific business rules, and go-live planning across manufacturers and distributors.

Getting more from the platform

We helped organizations adopt features they were not using and configure their store to better reflect how their business actually operates.

ERP-to-ecommerce alignment

A significant part of our work was validating what could realistically move from the ERP into the ecommerce environment, and making sure the two systems made sense together in practice.

Services

How we help ecommerce teams

Ecommerce implementations are complex, cross-functional, and high-stakes. For most SMBs, they happen without a dedicated resource who understands both the platform and the business logic behind it. Whether you're selecting a new platform, integrating an ERP, planning a migration, or figuring out why your current project is stalling, we have probably worked on something like it.

We're well-suited for SMBs that need one trusted person across platform, ERP, and implementation, instead of three specialized vendors who don't talk to each other.

What this can include

Ecommerce implementation advisory Vendor selection ERP implementation & migration consulting Launch roadmap Rollout planning Requirements clarification Cross-team coordination Platform evaluation Integration planning

AI is moving fast, and most organizations are somewhere between cautious and overwhelmed. We help teams find the realistic, high-value places to integrate AI into their workflows, without the hype and without building something that requires three new hires to maintain.

We start from your actual operations, team capacity, and business priorities. The goal is practical improvement, not transformation for its own sake.

What this can include

Identifying AI opportunities in workflows Defining AI-assisted processes Scoping AI-enabled MVPs Workflow modernization Evaluating practical AI use cases Tool evaluation & selection Change management planning
Our Work

Ecommerce case studies

Context

A B2B organization needed to migrate its ecommerce platform while simultaneously aligning a new ERP system, two high-stakes, interdependent initiatives running in parallel. The project involved multiple vendors, internal stakeholders across business and IT, and a large catalog with complex pricing and account structures.

What we did

We stepped in as the strategic and operational anchor across both workstreams, ensuring that decisions made on the ecommerce side accounted for ERP constraints, and vice versa. We led requirements definition, facilitated cross-team alignment, managed vendor coordination, and kept the project grounded in business outcomes rather than technical deliverables.

We also handled the ongoing day-to-day coordination that typically falls through the cracks in multi-vendor implementations: translating business requirements into technical language, surfacing risks before they became blockers, and maintaining a clear picture of what was decided and what still needed resolution.

Outcome

This engagement is ongoing. Details will be updated at completion.

Implementation advisory ERP alignment Requirements definition Vendor coordination Cross-team facilitation Migration planning

Context

A B2B printing company specializing in flyers, posters, and printed materials wanted to modernize its ecommerce experience. Unlike a standard product catalog, their business required customers to dynamically configure highly customized products based on their specific requirements. The project meant transforming the ecommerce experience from a static catalog into an interactive product configuration workflow.

What we did

We worked closely with the client to define both business objectives and operational workflows before any implementation planning began. Workshops focused on understanding the product configuration process, identifying required customer inputs, defining pricing calculation scenarios, and clarifying approval and publishing workflows for customer-uploaded files.

Pricing added significant complexity. Products could not use fixed catalog pricing and instead required calculations based on quantity tiers, product specifications, and customization options. We also mapped the workflow for customer-uploaded images, from submission through internal review and approval before publication.

Outcome

The client was able to support a flexible and scalable customer experience while maintaining internal control over pricing, approvals, and content management. The project reinforced a recurring pattern in ecommerce implementations: adapting platform behavior to support unique operational models rather than forcing the business into a standard catalog structure.

Product configuration Pricing logic Workflow design Requirements definition Approval processes

Context

A B2B business supplies company wanted to display technical PDF documents directly on ecommerce product pages through product import data. The requirement seemed straightforward. It was not.

What we did

The real complexity was not displaying document links on the frontend, but determining how the platform would reliably access and manage externally hosted files. The client initially expected documents to be uploaded directly to the platform's web server, which raised concerns around scalability, performance, and long-term maintainability given the SaaS architecture.

We ran workshops with business and technical stakeholders to clarify document ownership responsibilities, accessibility requirements, infrastructure constraints, and how documents would be added, updated, or removed over time.

Outcome

Rather than storing files within the platform, the client adopted an approach where documents remained externally managed through accessible URLs, with product import files used to associate links with products dynamically. The solution was more scalable, easier to maintain, and reduced operational risk. The project is a good example of why hidden dependencies and operational workflows need to be evaluated early, not after configuration has started.

Business analysis Architecture review Document management Requirements clarification Stakeholder workshops

Context

A B2B organization with a large number of customer accounts and extensive order history was planning to migrate to a newer version of its ecommerce platform. As part of that planning, they initially considered transferring several years of historical sales data, including orders and invoices, into the new environment.

What we did

The primary challenge was not the migration itself, but figuring out which historical data actually needed to move. The organization already maintained its complete sales history in its ERP system, which remained the central source of business data. Migrating everything into the new ecommerce platform introduced concerns around platform performance, unnecessary database growth, longer timelines, and future maintenance risk.

We ran workshops to help the client evaluate which historical data customers actively used, what was already accessible through the ERP, and what retention configurations made sense for the long term.

Outcome

Rather than migrating the complete historical dataset, the client adopted a selective migration strategy. Historical sales documents stayed in the ERP, while the ecommerce platform focused on the most relevant customer-facing data. Retention configurations were implemented to automatically manage older documents over time. The project helped the organization migrate more sustainably and reinforced a principle we come back to often: not everything that can be migrated should be.

Migration strategy Data analysis ERP alignment Platform performance Retention planning

Working on an ecommerce project?

Start with a free 30-minute intro call. We will understand your situation and tell you honestly whether we are the right fit.